Great Moments in Game Advertising – Adbot, Social Commentator (#E3)

From a GameRant article about models hired to hang around E3 and look interested in games no-one will remember 3 months after launch (colloquially: booth babes) comes the most targeted-and-pointed adbot link I’ve ever seen:

The first ad that comes up in the booth babe article is about workplace harrassment. Yeah, it's funnier if you could see it.

Is the ad for the models… or for us, suppliers of the male gaze??? It’s all so meta!

When even the Adbot is casting judgement, it is time to consider the issue.

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2 thoughts on “Great Moments in Game Advertising – Adbot, Social Commentator (#E3)

  1. I’ve not experienced an American games convention but from the horror stories I’d guess such a claim is free money for any of the young women who wish to get a no win no fee lawyer.

    Did the employer have a reasonable expectation that the employee might be the target of harassment? Yes. Did he take any steps to protect the employee from such harassment? Quite the opposite.

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